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Free Seminars/Webinars

Harnett

Please check each individual seminar to see its location and registration information. Attend any 5 seminars with the Core Business Seminar (CBS) designation, and you will receive an Entrepreneurial Foundation Certificate.

Call 910-892-2884 to pre-register or for more information about Harnett seminars.

  • Ice House Entrepreneurship Program for Women (6 Sessions)

    Mar
    19

    The Ice House Entrepreneurship Program (Small Business Edition) is designed to inspire and engage participants in the fundamental aspects of entrepreneurial thinking while immersing them in the process that will enable them to develop entrepreneurial skills. Inspired by the life-story of Pulitzer nominee Clifton Taulbert in the companion text, Who Owns the Ice House? Eight Life Lessons from an Unlikely Entrepreneur, the Ice House (Small Business Edition) combines more than ten years of research with the firsthand experience drawn from a wide variety of successful “unlikely” entrepreneurs. Drawing on eight fundamental concepts, the course exposes participants to the underlying thought and process that enables entrepreneurs with limited resources to identify, evaluate, and transform new ideas into successful endeavors. Participants are then immersed in real-world entrepreneurial experiences that enable them to develop and hone entrepreneurial attitudes, behaviors, and skills. Ice House participants will consume, share, apply, and reflect on the following content: Who Owns the Ice House? Eight Life Lessons from an Unlikely Entrepreneur Book Narrated Video Lesson Content & Case Studies Discussion Questions, Application Assignments & Reflection Assignments Ice House Opportunity Discovery Process Ice House (Small Business Edition) is designed to empower learners by exposing them to entrepreneurial thinking while immersing them in entrepreneurial experiences that will enable them to develop creativity and critical thinking, effective problem solving, communication, teamwork, and other entrepreneurial that will enable them to succeed regardless of their chosen path. Upon completion of the program, participants will: Understand and experience the process that enables entrepreneurs with limited resources to identify, evaluate, and transform a simple idea into a sustainable success Develop and hone entrepreneurial attitudes, behaviors, and skills Identify and overcome the self-limiting beliefs that may keep them tethered to ineffective ways of thinking and acting Identify and interact with local entrepreneurs who can provide critical guidance and ongoing support This is a 6-part program. The first and sixth sessions will be held in-person in Sanford at the Dennis Wicker Civic Center. The other four sessions will be held online. Class 1 - February 15, 2024 - 6 pm - 8 pm (In-person) Class 2 - February 22, 2024 - 6 pm- 8 pm (online) Class 3 - February 29, 2024 - 6 pm - 8 pm (online) Class 4 - March 7, 2024 - 6 pm - 8 pm (online) Class 5 - March 14, 2024 - 6 pm - 8 pm (online) Class 6 - March 21, 2024 - 6 pm - 8 pm (in-person)

    • Start • End Date: 03/19/2025 • 04/23/2025
    • Day: W
    • Time: 6:00 PM - 8:00 PM
    • Cost: Free
    • Instructor:
    • Location Code: Harnett County (Harnett County -See Details)
    • Building Location: Harnett Health Science Center and Online
  • Starting a Veteran-Owned Small Business (Boots to Business Reboot

    Mar
    25

    Veterans have the character, discipline and skills needed to succeed as small business owners and entrepreneurs. Wondering what it takes and how you can prepare? Enroll in Boots to Business Reboot. About Boots to Business Reboot - For Service Members, Veterans, and Military Spouses Boots to Business Reboot is an entrepreneurial education and training program offered by the U.S. Small Business Administration (SBA). The course provides an overview of entrepreneurship and applicable business ownership fundamentals. Veterans of all eras, Active-Duty Service members (including National Guard and Reserve), and spouses are eligible to participate. During Reboot, participants are introduced to the skills, knowledge, and resources they need to launch a business, including steps for developing business concepts, how to develop a business plan, and information on SBA resources available to help. The program is facilitated by subject matter experts from the SBA and their extensive network of skilled business advisors. Participants that complete an in-person B2B Reboot course can elect to further their study through one of many B2B online courses, offered at no cost to Service members, Veterans and military spouses.

    • Start • End Date: 03/25/2025 • 03/25/2025
    • Day: Tu
    • Time: 9:00 AM - 4:00 PM
    • Cost: Free
    • Instructor: Robin Livingston, VBOC
    • Location Code: HHSC (Harnett Health Science Center)
    • Building Location:
  • Unlocking Consumer Psychology in Search Engine Marketing

    Mar
    27

    LEARNING LAB - Unlock the power of consumer psychology to elevate your Search Engine Marketing (SEM) and retargeting strategies in this dynamic two-hour session. This session will explore how psychological insights can transform your approach to SEM, allowing you to craft campaigns that resonate deeply with audiences and drive meaningful engagement. During this seminar, participants will gain insights into key cognitive biases that affect how consumers interact with search engine ads, enabling more targeted and effective SEM strategies.Attendees will also learn to identify and integrate consumer motivations and behavioral patterns in the creation of search ad copy and retargeting messages for enhanced audience engagement. Participants will learn to design and implement retargeting campaigns that use psychology-based strategies to capture attention and boost conversions effectively.

    • Start • End Date: 03/27/2025 • 03/27/2025
    • Day: Tu
    • Time: 11:30 AM - 1:30 PM
    • Cost: Free
    • Instructor: Dr. Michael Barbera
    • Location Code: Harnett County (Harnett County -See Details)
    • Building Location: Harnett Regional Jetport (615 Airport Rd, Erwin)
  • AI Workshop for Small Business Series (Part 1) Beginner: Utilizing Generative AI for Small Business

    Apr
    09

    In this beginner-friendly workshop, participants will discover the power of generative artificial intelligence and how to effectively use it to foster growth and efficiency in their small businesses. This session will provide insights into the capabilities of generative AI, like ChatGPT, focusing on crafting prompts that yield practical and actionable results. Attendees will learn strategies for using generative AI in areas such as customer service, content creation, and business problem-solving. The workshop will include live demonstrations, best practices for prompt engineering, and tips on integrating AI into daily business activities to save time and resources.

    • Start • End Date: 04/09/2025 • 04/09/2025
    • Day: W
    • Time: 6:00 PM - 8:00 PM
    • Cost: Free
    • Instructor: Katie Stokes
    • Location Code: HHSC (Harnett Health Science Center)
    • Building Location:
  • AI Workshop for Small Business Series (Part 2) Intermediate: AI-Powered Social Media Strategies

    Apr
    16

    Dive deeper into the world of AI with this intermediate workshop, focused on integrating generative AI tools into your business workflow. Discover how AI can work hand-in-hand with popular business tools like Canva and automation workflows to complete tasks and streamline processes. This session will cover practical demonstrations, strategies for AI adoption, and an interactive Q&A to discuss specific business use cases.

    • Start • End Date: 04/16/2025 • 04/16/2025
    • Day: W
    • Time: 6:00 PM - 8:00 PM
    • Cost: Free
    • Instructor: Katie Stokes
    • Location Code: HHSC (Harnett Health Science Center)
    • Building Location:
  • Intermediate Canva

    Apr
    17

    LEARNING LAB - This workshop is for participants that have completed Canva for Beginners or have started using Canva and are interested in learning new tips and tricks to elevating their designs.

    • Start • End Date: 04/17/2025 • 04/17/2025
    • Day: Th
    • Time: 10:00 AM - 1:00 PM
    • Cost: Free
    • Instructor: Katie Stokes
    • Location Code: Harnett County (Harnett County -See Details)
    • Building Location: Harnett Regional Jetport (615 Airport Rd, Erwin)
  • AI Workshop for Small Business Series (Part 3) Advanced: Learn How to Automate Your Workflow with AI

    Apr
    23

    This advanced workshop is for those ready to explore tailored AI solutions for their businesses. Learn about the fundamentals of automating your workflow using Zapier and how you can integrate AI into the process. The session will include case studies, demonstrations, and hands-on activities to level-up your small business. Ideal for business owners seeking to innovate and gain a competitive edge through AI applications.

    • Start • End Date: 04/23/2025 • 04/23/2025
    • Day: W
    • Time: 6:00 PM - 8:00 PM
    • Cost: Free
    • Instructor: Katie Stokes
    • Location Code: HHSC (Harnett Health Science Center)
    • Building Location:
  • AI Workshop for Small Business Series (Part 4) Advanced: Build Your Own Custom Chatbot and AI Agent

    Apr
    30

    In this advanced-level workshop, business owners will get hands-on experience in creating their own AI chatbots. Participants will learn how to design, develop, and implement a customized AI agent that fits their unique business needs. This workshop will cover key aspects such as chatbot design principles, understanding and implementing AI algorithms, and integrating the chatbot into the existing business workflow. By the end of the workshop, attendees will be equipped with the knowledge and skills to create a functional AI chatbot that can improve customer interaction, automate routine tasks, and ultimately enhance their business operations.

    • Start • End Date: 04/30/2025 • 04/30/2025
    • Day: W
    • Time: 6:00 PM - 8:00 PM
    • Cost: Free
    • Instructor: Katie Stokes
    • Location Code: HHSC (Harnett Health Science Center)
    • Building Location: