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Free Seminars/Webinars

Online

Please check each individual seminar to see its location and registration information. Attend any 5 seminars with the Core Business Seminar (CBS) designation, and you will receive an Entrepreneurial Foundation Certificate.

Call 919-718-7544 to pre-register or for more information about Online seminars.

  • AI for Small Business - 1 of 3

    Apr
    03

    Beginner: Utilizing Artificial Intelligence for Small Business Efficiency In this beginner-friendly webinar, participants will discover the power of generative artificial intelligence and how to effectively use it to foster growth and efficiency in their small businesses. This session will provide insights into the capabilities of generative AI, like ChatGPT, focusing on crafting prompts that yield practical and actionable results. Attendees will learn strategies for using generative AI in areas such as customer service, content creation, and business problem-solving. The webinar will include live demonstrations, best practices for prompt engineering, and tips on integrating AI into daily business activities to save time and resources. Speaker(s): Katie Stokes Fee: No Cost

    • Start • End Date: 04/03/2024 • 04/03/2024
    • Day: W
    • Time: 12:00 PM - 1:00 PM
    • Cost: Free
    • Instructor: Katie Stokes
    • Location Code: ONLINE (Class is held online)
    • Building Location:
  • AI for Small Business - 2 of 3

    Apr
    10

    Intermediate: Integrating AI Tools into Business Workflow Dive deeper into the world of AI with this intermediate webinar, focused on integrating AI tools into your business workflow. Discover how AI can work hand-in-hand with popular business tools like Canva and automation programs to complete tasks and streamline processes. This session will cover practical demonstrations, strategies for AI adoption, and an interactive Q&A to discuss specific business use cases. Speaker(s): Katie Stokes Fee: No Cost Register Online

    • Start • End Date: 04/10/2024 • 04/10/2024
    • Day: W
    • Time: 12:00 PM - 1:00 PM
    • Cost: Free
    • Instructor: Katie Stokes
    • Location Code: ONLINE (Class is held online)
    • Building Location:
  • AI for Small Business - 3 of 3

    Apr
    17

    Advanced: Building Custom AI Solutions for Your Small Business This advanced webinar is for those ready to explore tailored AI solutions for their businesses. Learn about the fundamentals of custom AI development, how to communicate with developers, access tools for non-experts, and the basic principles of machine learning. The session will include case studies, ethical considerations in AI, and resources for further learning. Ideal for business owners seeking to innovate and gain a competitive edge through AI applications. Speaker(s): Katie Stokes Fee: No Cost Register Online

    • Start • End Date: 04/17/2024 • 04/17/2024
    • Day: W
    • Time: 12:00 PM - 1:00 PM
    • Cost: Free
    • Instructor: Katie Stokes
    • Location Code: ONLINE (Class is held online)
    • Building Location:
  • Digital Marketing for Small Business Owners (Part 2) - Online

    May
    29

    Session 2 - The Content Online That Attracts Your Best Customer Must Attend All 6 Sessions for Certification Understanding and being able to consistently create as well as distribute the right content to support the growth of your business is key. With the limited time and multiple hats that a business owner has to wear, it is critical they attract the customers they can serve well and are not attractive to the customer they can not serve well. This training will sharpen your saw on the topic of collecting, creating, curating, engaging, and distributing the right stories and content for the growth of your business. Topics covered will include: Where are they and the people that trust you Social proof and secondary verification The customer's journey to you Capturing, Curating, and Creating content (SEO) Your Story, Your origin story, Your customer's story (Pixar and Hero's Journey)

    • Start • End Date: 05/29/2024 • 05/29/2024
    • Day: W
    • Time: 6:00 PM - 8:00 PM
    • Cost: Free
    • Instructor: Martin Brossman
    • Location Code: ONLINE (Class is held online)
    • Building Location:
  • Digital Marketing for Small Business Owners (Part 3)

    Jun
    05

    Session 3 - Where Is The Best Place for You To Be You can be everywhere online and you should be. You need to know the right platforms where your customers are and your business to be. Have priorities on where you distribute your content, as well as engage with your future and current clients. This is a survey class addressing the qualities, features, to-do, and what not to do on the key platforms. Topics covered will include: Understanding the different platforms, Specifics on how to reach and update on: Facebook, Instagram, Twitter, Tiktok, Snapchat, Clubhouse, Linkedin, Alignable

    • Start • End Date: 06/05/2024 • 06/05/2024
    • Day: W
    • Time: 6:00 PM - 8:00 PM
    • Cost: Free
    • Instructor: Martin Brossman
    • Location Code: ONLINE (Class is held online)
    • Building Location:
  • Digital Marketing for Small Business Owners (Part 4)

    Jun
    12

    Session 4 - Having A Sustainable Marketing Plan in Action Must Attend all 6 Sessions for Certification Are you setting yourself up to win over time with a sustainable marketing plan you can manage and maintain? You need to know what to track and what to change in this ever-changing world online. Learn how to gain more 5-star reviews and what to do with one-star reviews. Find out how to further develop the “voice” of your business and how to maintain it across all social media platforms you may use. Topics covered will include: Sustainable Marketing over time, building your content feed, distribution, tracking, adjusting, reputation monitoring and responding - Positive and Negative reviews, and gaining more 5-star reviews and handling 1-star reviews.

    • Start • End Date: 06/12/2024 • 06/12/2024
    • Day: W
    • Time: 6:00 PM - 8:00 PM
    • Cost: Free
    • Instructor: Martin Brosmann
    • Location Code: ONLINE (Class is held online)
    • Building Location:
  • Digital Marketing for Small Business Owners (Part 5)

    Jun
    19

    Session 5 - Maximizing the Use of Video & Photos to Gain More Business You have about 3 seconds to capture your customer's attention. This training addresses how to grab their attention with compelling videos, photos, and directory updates to build and expand your business. We address how to optimize your YouTube video to get maximum results. You will understand how to add both photos and videos to your Google Business Profile in the right way. This Google Profile for your business is an often-overlooked component of marketing your business that can bring new customers, and it’s free! Topics covered will include: video, Photography, and Directories, capturing Video, Audio - Tips in photography, YouTube and Google Business Profile

    • Start • End Date: 06/19/2024 • 06/19/2024
    • Day: W
    • Time: 6:00 PM - 8:00 PM
    • Cost: Free
    • Instructor: Martin Brossman
    • Location Code: ONLINE (Class is held online)
    • Building Location: